Social Media Marketing ROI (2019)

Category: All Tutorials Author: poster on 9-10-2019, 20:04, views: 1, comments: 0


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Social Media Marketing ROI (2019)

Social Media Marketing ROI (2019)
MP4 | Video: AVC, 1280x720 30 fps | Audio: AAC, 48 KHz, 2 Ch | Duration: 47m 41sSkill Level: Intermediate |

Genre: eLearning | Language: English
+ Subtitles | Size: 167 MB
Proving social media return on investment (ROI) is one of the toughest challenges facing marketers. This course helps you transcend vanity metrics, such as number of likes, to demonstrate precisely how social media creates value for your organization. Instructor Carlos Gil covers tools and strategies for accurately measuring social media ROI to make smart, data-driven decisions. Learn about the measurements that really matter; how to define them; how to use built-in reporting tools on Twitter, LinkedIn, and other major social networks to define and track measurements; and how to use this information to produce actionable insights and drive continuous improvement for your business.Topics include:Linking business strategy and social mediaKey performance indicators to measureSocial media tools to help measure ROIDecoding social media analyticsDriving Facebook sales with offers and ecommerceGrowing your personal brand on LinkedInGetting more clicks with Twitter analyticsDriving sales with Instagram stories
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